It’s tough to know if sustainable investments are genuine🤔📊
Some companies make “greenwashing” claims that can mislead investors – this lack of transparency means your money might not be doing the good you intend
That’s the core issue BlueOnion, a leading FinTech portal founded by finance veteran Elsa Pau, was created to solve 🌎✨
Operating globally, they connect both investors & product providers through a scalable platform that champions transparency.
They expose any misleading “washing” behaviors and offer insights into a company’s actual performance across ROI, risk management, stewardship & impact initiatives.
Their goal?👇
To provide a streamlined portal that simplifies the process of evaluating and onboarding sustainable investments, ultimately recognizing and rewarding genuinely sustainable managers & strategies in the market 🏆
Source: The Shift Asia YouTube